In my published research, I have focused on the esports ecosystem, exploring its dynamics within and beyond traditional sport management theory. My initial article in the Journal of Electronic Gaming and Esports (JEGE) laid the groundwork by conceptualizing esports ecology, addressing barriers and ease points in understanding its impact on the environment. Subsequent studies, such as our upcoming Sport Marketing Quarterly article, delve into team identification of esports fans, emphasizing the role of locality and unique relationships in esports. Moving to my current research, accepted for publication in HICSS and JEGE, I examine the talent pipeline in esports, highlighting vertical movement and the potential of collegiate competition for amateur-to-professional development. This work forms the foundation for my dissertation on collegiate esports program development, employing institutional work and pluralism frameworks to understand how program directors navigate multiple roles. Looking ahead, my exploratory research sets the stage for extensive inquiry into esports relationships and phenomena, addressing the need for capable managers in this growing industry. I aim to investigate the pedagogy, community, and competition aspects of esports at higher education institutions, exploring their impacts on institutions, players, and the broader esports ecosystem. Future research areas include communal online media consumption, league profitability without media rights, publisher IP control, online sport and esports community behaviors, and sponsorship and advertising behaviors considering toxic gamer associations. Esports, being multidisciplinary, offers management scholars opportunities to adapt existing theories and revolutionize management practices across sport and non-sport industries.